How and Why Ionic Power Works

Teeth and plaque naturally have a negative charge. Saliva contains a positive charge. This “opposite attracts” relationship is what binds plaque to teeth.

How Ionic Power works
How Ionic Power works

When the toothbrush is activated, a photocatalytic reaction occurs. UV LED Light bounces off the titanium bar, generating negatively-charged ions. The mouth is then flooded with the negatively-charged ions, which electrically attract away the plaque.

How Ionic Power works
How Ionic Power works

This means the teeth are charged to repel plaque and the plaque is unable to bind to the teeth.

Ionic Coating
Ionic Coating

Your Mouth: A Breeding Ground for Disease

There are more bacteria in your mouth than you can imagine.The damaging streptococcus mutans feeds on sugar to erode teeth enamel.

Porphyromonas gingivalis eats away at gums causing painful receding gums and tooth loss.

Studies* have shown those who don’t brush regularly are at higher risk for developing other health-related issues, including cardiovascular disease, diabetes and pregnancy complications.

* Source: Oral Health Foundation

Oral Health Foundation

Your Mouth: A Breeding Ground for Disease

There are more bacteria in your mouth than you can imagine.The damaging streptococcus mutans feeds on sugar to erode teeth enamel.

Porphyromonas gingivalis eats away at gums causing painful receding gums and tooth loss.

Studies* have shown those who don’t brush regularly are at higher risk for developing other health-related issues, including cardiovascular disease, diabetes and pregnancy complications.

* Source: Oral Health Foundation

Oral Health Foundation

What Is Photocatalysis and How It Works

Teeth can be cleaned to a professional level using the power and process of photocatalysis.

Negative ions created by the interaction of UV LED light and the integrated titanium dioxide bar flood the mouth to generate conditions ideal for attacking plaque on a molecular level.

How Photocatalysis Works
How Photocatalysis Works

Photocatalysis works by changing the charge of plaque’s ions. This electric charge travels through the saliva to protect teeth from bonding with the bacteria.

Clinically Proven

Photocatalysis has been clinically proven to have an antibacterial effect against plaque-causing bacteria such as streptococcus mutans.

Experts proved using a toothbrush equipped with a Titanium Oxide (TiO2) semiconductor removes plaque with a chemical reaction. Consistent brushing reversed the charge found on the surface of teeth.

When compared to other versions, successful results showed longer-lasting plaque removal by physical function and chemical reaction.

Download Clinical Study Data

Clinically Proven

Photocatalysis has been clinically proven to have an antibacterial effect against plaque-causing bacteria such as streptococcus mutans.

Experts proved using a toothbrush equipped with a Titanium Oxide (TiO2) semiconductor removes plaque with a chemical reaction. Consistent brushing reversed the charge found on the surface of teeth.

When compared to other versions, successful results showed longer-lasting plaque removal by physical function and chemical reaction.

Clinical Test
Clinical Test
Download Clinical Study Data
Clinical Test
Customer Review

“In the beginning, I was skeptical about electrical toothbrushes however after using it for one week I started to notice the benefits: whiter teeth, faster cleaning.”

Giovanni, UK

Shop Now
Customer Review

“In the beginning, I was skeptical about electrical toothbrushes however after using it for one week I started to notice the benefits: whiter teeth, faster cleaning.”

Giovanni, UK

Shop Now